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BrikoX to Technology@lemmy.worldEnglish • 2 years ago

CNET is deleting old articles to try to improve its Google Search ranking

www.theverge.com

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  • technology@lemmy.ml
  • technews@radiation.party
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CNET is deleting old articles to try to improve its Google Search ranking

www.theverge.com

BrikoX to Technology@lemmy.worldEnglish • 2 years ago
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8
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  • cross-posted to:
  • technology@beehaw.org
  • technology@lemmy.ml
  • technews@radiation.party
  • technews@radiation.party
The “content pruning” is being done for SEO purposes.
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  • Illiterate Domine
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    46•2 years ago

    Red Ventures [a private equity-backed marketing firm that owns CNET] has applied a ruthless SEO strategy to its slate of outlets, which also includes The Points Guy, Healthline, and Bankrate.

    Whoa, how did my search engine blocklist end up in a Verge article?

  • AutoTL;DRB
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    44•
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    2 years ago

    removed by mod

    • @totallynotarobot@lemmy.world
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      16•2 years ago

      Who’s a good bot?

      YOU ARE

    • @Lobo6780@lemm.ee
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      14•2 years ago

      Usefull bot.

    • Otter
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      4•2 years ago

      back to the mid-1990s

      Didn’t know CNET started in 1992

    • @dabster291@lemmy.zip
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      3•2 years ago

      good bot

  • @dsmk@lemmy.zip
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    13•
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    2 years ago

    From a SEO point of view, the idea of removing duplicated or very similar content is good, but for news websites… I don’t know. Why not use “noindex” on pages/sitemaps of old pages and “nofollow” inside the site for old links? At least they wouldn’t create link rot.

    Edit: I recommend reading this: https://searchengineland.com/google-warns-against-content-pruning-as-cnet-deletes-thousands-of-pages-430509

  • @NOT_RICK@lemmy.world
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    8•2 years ago

    Stupid RedVentures ruined my favorite gaming site, giantbomb. I’m glad Nextlander exists now but I miss Jeff G. I don’t like his solo podcast, unfortunately.

  • @Peepolo@lemmy.world
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    3•2 years ago

    Why’s this news? I’d say most sites of similar style do this.

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