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minnix to Privacy@lemmy.mlEnglish • 1 year ago

Marketing Company Claims That It Actually Is Listening to Your Phone and Smart Speakers to Target Ads

www.404media.co

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  • cross-posted to:
  • aboringdystopia@lemmy.world
  • privacyguides@lemmy.one
  • technology@kbin.social
  • technology@lemmy.world
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Marketing Company Claims That It Actually Is Listening to Your Phone and Smart Speakers to Target Ads

www.404media.co

minnix to Privacy@lemmy.mlEnglish • 1 year ago
message-square
74
fedilink
  • cross-posted to:
  • aboringdystopia@lemmy.world
  • privacyguides@lemmy.one
  • technology@kbin.social
  • technology@lemmy.world
“What would it mean for your business if you could target potential clients who are actively discussing their need for your services in their day-to-day conversations? No, it's not a Black Mirror episode—it's Voice Data, and CMG has the capabilities to use it to your business advantage.”
  • @DavidGarcia@feddit.nl
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    19•1 year ago

    you just need to process the audio on the devices and then send keywords to Google etc. it’s technically trivial since most phones already have dedicated hardware for that. your phone listens to activation words all the time, unless you disable it. there is no reason why they can’t also forward anything else it hears as text

    • jard
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      1 year ago

      deleted by creator

      • @krotti@sh.itjust.works
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        2•1 year ago

        I would assume that you are right, considering how much gargage you collect if listening.

        Now imagine recording those who have not given consent, or the device saving full scripts of movies.

        • jard
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          1 year ago

          deleted by creator

          • Subverb
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            6•1 year ago

            Anecdotally, the odds are near zero that my wife and I can talk once about maybe buying some obscure thing like electric blinds and suddenly targetted ads for them somehow pop up on our devices.

            This happens a lot.

            I think you’re being naive if you believe they don’t locally distill our discussions into key words and phrases and transmit those.

            • jard
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              1 year ago

              deleted by creator

              • @targetx@programming.dev
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                2•1 year ago

                What a hilarious oversight with that experiment lol! He must have felt stupid when it was pointed out to him.

              • @PipedLinkBot@feddit.rocksB
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                1•1 year ago

                Here is an alternative Piped link(s):

                genuine controlled experiment to determine whether Google was listening to him through his microphone

                When this was pointed out to him he retracted his statements

                Piped is a privacy-respecting open-source alternative frontend to YouTube.

                I’m open-source; check me out at GitHub.

            • @PoolloverNathan@programming.dev
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              3•1 year ago

              Confirmation bias — people unconsciously prefer remembering things supporting their beliefs.

    • @TORFdot0@lemmy.world
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      7•1 year ago

      Ok but third parties have no access to this in the background. My guess is they are buying marketing data from their listed “partners” and making wide claims about how they obtained it. Still a huge breach of privacy though!

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