People do or don’t do things depending on three variables: motivation to do it, the ability to do it, and the prompt to do it.
Motivation could be lacking in some cases. People need to understand the purpose of turn signals. However, I don’t think there’s an anti-turn signal discourse going around. At least as far as I know.
I don’t think it’s ability, because activating turn signals is relatively easy for most people.
I think prompts could also be lacking.
How do we change this?
The Behavior Design answer would be something like this: We need to patiently and kindly train people to recognize prompts to the turn signals. “When you get to the corner, put your left hand on the turn-signal control and move it up. Then turn right.” We also need to celebrate it the instant they do it. “Perfect”. Of course, you need to have a good relationship with whomever you’re doing this with.
Now, that is not the only solution; there are many. We might have one solution if we zoom in on one person. We might have another solution if we zoom out to a whole city or country.
In any case, if we want to solve the problem with Behavior Design, you could check out Tiny Habits.
People do or don’t do things depending on three variables: motivation to do it, the ability to do it, and the prompt to do it.
How do we change this?
The Behavior Design answer would be something like this: We need to patiently and kindly train people to recognize prompts to the turn signals. “When you get to the corner, put your left hand on the turn-signal control and move it up. Then turn right.” We also need to celebrate it the instant they do it. “Perfect”. Of course, you need to have a good relationship with whomever you’re doing this with.
Now, that is not the only solution; there are many. We might have one solution if we zoom in on one person. We might have another solution if we zoom out to a whole city or country.
In any case, if we want to solve the problem with Behavior Design, you could check out Tiny Habits.